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The Speakers Forum...

From the people who brought Brian Tracy, Tom Hopkins, Jim Rohn and Mark Victor Hansen to Wisconsin, now The Speakers Forum is hosting an event that includes Matt Anderson, The Referral Authority.

See Matt In Action...

See Matt In Action

National Networker...

NEWS: Matt Anderson writing for the National Networker

National Networker I am pleased to announce that I am now a Bureau Chief at the National Networker and will be writing articles for them on a regular basis.

Referral Success...

"I wanted to drop you a note and let you know that I have had tremendous success with your program. As a matter of fact, 5 out of the last 6 new agent hires have come by the way of referral. Thanks"

--Kevin Lewis,
Reserve District Manager, Farmers Insurance Group.

Matt in action!

 How well do you fish for referrals?

Author: Matt Anderson

 1. Stop being so vague.

One of the things that amazes me when I work with people on getting more referrals is how often I find people telling me that they don’t know who they want that specific client to introduce them to. This is step 3 in my 6 step process. It’s the most important step. I tend to hear vague responses like ‘oh, other business owners they know’ or ‘some of their friends or neighbors – maybe some family members’. (This is, by the way, one more reason to have a target market)

The reason I’m so surprised is that we’re talking about their next possible piece of business.  It doesn’t work to say ‘if you can think of someone else I should talk to, please have them give me a call’. It doesn’t work to say ‘who else do you know that I should be talking to?’ You’ve got to be more specific.

Your job is to narrow down your referral request to 2-3 people. Your clients are crazy busy just like everyone else. They also think about themselves 95% of the time. The odds of them spending time figuring out who among the 200 plus people they know that they should introduce you to are very slim.

It is YOUR RESPONSIBILITY to identify specific people you’d like to be referred to. Only a few raving fans will do it for you.

Continue reading this article.

 
Matt Anderson